Dr. Jin Jia embarked on her academic journey at Hangzhou Dianzi University, where she earned a Bachelor's degree in Management from the School of Management. She continued her pursuit of knowledge at Zhejiang University, School of Management, obtaining a Ph.D. degree. Notably, she broadened her academic horizons as an exchange student at the University of Bonn, Germany, from December 2012 to June 2013.
Professional Endeavors
Dr. Jin Jia has held various academic positions, showcasing her commitment to education and research. Her journey includes roles such as Lecturer at Ningbo University, Business School, Associate Professor at Ningbo University, and later at Shanghai International Studies University. Since January 2022, she has held the prestigious position of Professor at the School of Business and Management, Shanghai International Studies University.
Contributions and Research Focus
Dr. Jin Jia has made significant contributions to the field of behavioral and cognitive neuroscience, with a focus on consumer behavior, decision-making processes, and the neural mechanisms underlying these phenomena. Her research, published in renowned SSCI/SCI-indexed journals, explores diverse topics such as online reviews, face processing in social anxiety disorder, and the impact of payment methods on online purchase decisions.
Accolades and Recognition
Her outstanding contributions have not gone unnoticed, as evidenced by numerous awards and recognitions. Dr. Jin Jia was honored with the Second Prize of Science and Technology Progress of Zhejiang Province, a testament to the impact of her research.
Impact and Influence
Dr. Jin Jia's work extends beyond individual research papers. She has taken on leadership roles in academic organizations, serving as the Secretary General of the Neuroeconomic Management Committee in the Chinese Society of Technical Economics. Additionally, her editorial role as a Guest Editor for the international SSCI journal Frontiers in Psychology showcases her influence in shaping academic discourse.
Legacy and Future Contributions
Dr. Jin Jia's legacy is marked by a rich tapestry of academic achievements, research contributions, and leadership roles. Her work has not only expanded our understanding of consumer behavior but has also paved the way for future research in the intersection of neuroscience and management. As she continues her journey, it is expected that her innovative research will leave a lasting imprint on the academic landscape, inspiring future generations of scholars.
Notable Publication